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Is it possible to overcome customer data-sharing reluctance?
The world of loyalty marketing is undergoing a silent revolution. According to the 25th Conference of the Loyalty Observatory of the University
How to use the end of the year not only to close the books, but to renegotiate the relationship with the customer through best practices
How to use the end of the year not only to close the books, but to renegotiate the relationship with the customer
Beyond the Discount: The Winning Loyalty Strategy for Black Friday and the Holidays
The period between Black Friday in November and the Christmas holidays represents the peak of the shopping season. For brands, it is
The loyalty program sector, already facing an engagement crisis due to outdated discount-only models, is now approaching a strategic turning point: the
September and Customer Loyalty: The Winning Strategy for Your Business
September and Customer Loyalty: The Winning Strategy for Your Business September is truly the new year for your business. After the summer
The Mechanics of Loyalty: Building Loyalty in a Competitive Market
In today’s landscape, where competition is increasingly fierce and consumer attention is a scarce resource, customer loyalty is no longer an option—it’s
news
App realisation Thalita kum: walking in dignity
We are proud to announce the go-live of this project we have been working on over the last few months together with
BANDO SI 4.0
The Bando SI 4.0 aims to support the adoption and development of digital 4.0 technologies by Lombardy’s MPMIs with a view to
TOCC funds
We are proud to announce Invitalia’s approval of the project presented by the team we are part of (lead partner Be-different) for
CIBUS CONNECTING ITALY
On March 29th and 30th, 2023, the 22nd edition of Cibus Connecting Italy will be held in Parma, the most important fair
INNOVATURISMO NOTICE 2022
The innovaturismo tender notice aims to encourage the recovery of tourist demand in the Lombardy territories through an extraordinary intervention to support
1 MILLION PLAYS ON MYSARCA APP
We are very proud to announce the achievement of 1 MILLION plays on the MySarca App, the loyalty solution created by Liberacta
